TIME WARNER CABLE AND AUSTIN HUMANE SOCIETY PARTNER TO BOOST PET ADOPTION

New “Paws On Demand” Program Highlights Pets Looking for Their Forever Families

Time Warner Cable is ushering in the “dog days of summer” by teaming up with AHS to feature vignettes of adoptable dogs and cats from the shelter in an effort to help these homeless pets find permanent homes with loving owners. The one-minute clips of playful pooches and frisky felines can be found under the “Community” category on Time Warner Cable’s local on-demand channel, Central Texas on Demand (channel 1400 in the Austin/San Marcos viewing area and channel 200 in the Waco/Temple/Killeen viewing area.) Along with videos of each pet interacting with shelter volunteers, the clips feature helpful information on the pet’s disposition, likes and dislikes, and compatibility with other pets.

To kick off the new program, Time Warner Cable is donating $1 dollar to the Austin Humane Society for every view of Paws on Demand pets throughout the month of July, up to a total of $3,000. Viewers who can’t adopt a pet right now can still help a shelter dog or cat just by tuning in and viewing!

The pet videos can be viewed for free and as many times as digital customers want. The technology for Central Texas On Demand allows customers to watch local, original programming when it is convenient to them. Digital customers can rewind, play, fast-forward, stop and pause all On Demand programs.